Events Expert On: Million Dollar Events That Make an Impact | Brody Lee

What happens when you combine raw authenticity, humanitarian impact, and powerful event strategy? You get Brody Lee's breakthrough approach to creating million-dollar events that transform lives.

Brody opens up about the rock-bottom moment that changed everything—waking from a near-fatal drug overdose in 2017 with crystal clarity that his life needed radical change. This pivotal experience led him through personal development events that literally saved his life and showed him the transformative power of human connection. Drawing from eight years at Apple organizing high-impact events, Brody built a business generating $1.3 million in its first year while simultaneously creating meaningful philanthropic impact.

At the heart of Brody's philosophy lies a profound truth: events aren't just about content; they're about creating containers for genuine connection. "You have this humanitarian responsibility when they're in the room to grab them, to remove and strip away all the noise outside and provide them with an experience they'll remember forever." Unlike traditional sales methods, events allow you to build deep trust over multiple days, resulting in higher conversion rates (sometimes reaching 70%) and longer client retention.

What makes his approach unique is the integration of philanthropy with business strategy. Since 2020, his organization has created over 5 million individual impacts aligned with UN Sustainable Development Goals. During events, attendees participate in this mission through gamified giving—typing "impact" in the chat triggers real donations to worthy causes.

Looking ahead, Brodyshares his ambitious vision: a space-based charity broadcast aiming to raise $10 billion for humanity while inspiring dreamers to pursue seemingly impossible goals. "My mission is to inspire people to do things they currently feel are impossible," he explains, outlining a three-year plan to build his business into a self-sustaining system that doesn't rely on his personal presence.

Follow Brody on social media @brodyleelive to learn about upcoming events and join his journey to make transformational impact through the power of authentic human connection.